What Makes a Packaging Box Stand Out on the Shelf?
What Makes a Packaging Box Stand Out on the Shelf? Walk into almost any retail store and hundreds, if not even thousands, of products will instantly bombard you then as they all compete for your attention. In this visually crowded environment, the packaging box can decide whether a customer picks up your product or walks right past it. So what makes a packaging box stand out on the shelf? With mindful design and with planned branding and also with consumer psychology understanding create the answer. 1. First Impressions Matter: The Power of Visual Appeal At the start, customers notice what the packaging looks like. Impressive hues, neat fonts, and great visuals get focus now. A unique color scheme makes your product immediately identifiable even far away. For example there is Tiffany's signature blue color or Coca-Cola's iconic red color. Specific brands include these colors often. Such colors happen to be synonymous for those said brands. However, loudness is truly not just t...